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direct marketing evolution

From Cassettes to Clicks: The Evolution of Direct Marketing

Business & Marketing, Digital strategy, General Digital, Inspiration, Marketing Strategy
The 80s: Direct Marketing’s Golden Age Ah, the 1980s—a time of neon lights, big hair, and even bigger marketing budgets! Direct marketing was booming, with brands reaching consumers through catalogues, TV infomercials, and, of course those salesy direct mailers. Companies relied heavily on mail-order campaigns, telemarketing, and print ads in magazines ...

Big Hair, Big Ideas: Bold Marketing Moves That Stand Out

Business & Marketing, creative campaigns, Digital strategy, General Digital, Inspiration, Marketing Strategy
Your Guide to Going Big with Campaigns – 80s Style! The 1980s was an era of excess, electrifying energy, and unforgettable branding. (and I personally loved it)  From neon-soaked visuals to larger-than-life personalities, companies that dared to go bold made a lasting impact. If you want to channel that 80s spirit ...

Can You See My LinkedIn Post?

Business & Marketing, General Digital, Social Media
This is a question you will probably often ask yourself. You have posted or shared an article with your network in LinkedIn and wondering if anyone actually saw it. You don’t see any likes or comments….. just crickets! Hello, anyone there? Say hello to the digital voyeurs. You are probably one yourself. One of the ...

Facing Your Fear Of Marketing

Business & Marketing, General Digital
Marketing can be scary. I get it! Sometimes marketing can feel really overwhelming especially when faced with so many choices and options. This is where the power of your mindset comes into play as we know our minds are very powerful and can influence how we think and feel at any ...
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