Content & Storytelling Archives - Digital Conversations

Have Some Fun With Your Marketing

06 September 2023 Content & Storytelling, creative campaigns, General Digital, Inspiration, Marketing Strategy

I am all about fun!! Business doesn’t have to be all serious and bland. Injecting some fun into your marketing keeps it fresh and also entertaining for your potential clients. It doesn’t matter what type of business you have… law firm, recruitment agency, car detailing, cleaning company… have some fun with your ...

What About ChatGPT?

03 March 2023 Content & Storytelling, Digital tools, General Digital, Marketing Resources & Tools

You might have heard about this called ChatGPT and all the hype that surrounds it. Everyone is talking about… (I’d rather be talking about Jimmy Choo’s but heck I can jump on board and have some water cooler convo) There is a bunch of speculation about what it means for content writers ...

One Day I will Start A Podcast…That Day Is Here!

26 September 2022 Content & Storytelling, Digital strategy, Marketing Strategy, Podcasts

Something I have always thought about doing was creating a podcast. As a multi business owner, I wasn’t sure which business, this would be for or on the topic, but I knew when the time was right, I’d know. Well the time is now! I am excited to share that my podcast Sales ...

Should Your Content Educate, Entertain or Sell?

21 March 2022 Content & Storytelling, creative campaigns, Digital strategy, General Digital

Does the best content marketing educate people who have questions, entertain an audience, or sell products and services to prospects? The answer…is yes (it can be all 3). While we are sick of being sold to, there is a reason why we consume certain content. We are looking for a solution ...

Entertaining Marketing Is The New Black

17 January 2022 Content & Storytelling, Digital strategy, General Digital, Social Media, Traffic Drivers

"Let me entertain you!" Robbie Williams had it right when he belted out those lyrics. We live in a world of entertainment. Our obsession with Netflix binges, stupid cat videos on YouTube or expecting the latest blockbuster to deliver some much… As much as you might not like to hear this, entertainment ...

Save hours in content creation – re-purpose what you already have

16 June 2020 Content & Storytelling, Time Saving Marketing tips

The number 1 reason I hear from businesses for not actively marketing on digital channels is this – I don’t know what content to create and I don’t have time to do it anyway! I am going to take away that excuse right now and show you how to do ...

Easy ways to repurpose your marketing content

20 January 2020 Content & Storytelling, How To's, Time Saving Marketing tips

One question I get asked about constantly is around content. What content can you create? How much do you need? Where do you get ideas? What tools can I use to create it? One really simple way to get content is to re-use or repurpose what you already have. You should ...

1 piece of content – 14 ways!

24 October 2019 Content & Storytelling, How To's, Law Firm Marketing, Time Saving Marketing tips

The number 1 reason I hear from business owners for not actively marketing on digital channels is this - I don’t know what content to create and I don’t have time to do it anyway! I am going to take away that excuse right now. Creating content, just like all your ...