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Getting Digitally prepped…

General Digital
I love travelling and New York is one of my fave destinations. There is so much to see & do that I like to make the most out of every trip. For me, being the digital girl that I am, this starts with making sure I am digitally connected. This ...

Bring your offline, online

General Digital
I have a lot of conversations with businesses who don’t know where to start online.  When I talk to them about tradigital marketing, many don’t know what it is or how to start to implement across channels. Don’t overcomplicate it, it can be as simple as leveraging traditional and digital marketing ...

Starting to put the puzzle together

Digital strategy, General Digital
When you have developed your Tradigital Marketing Strategy and have some clear action plans the fun part starts with putting together all the pieces of the puzzle which is no childs play. Your strategy likely was filled with insights on your website, landing pages, social media, search marketing, blogs, video, ...

Flashmobs – the ultimate in tradigital PR

General Digital, Social Media
I love flashmobs! I’ve always wanted to do one and probably romanticise them a little after seeing them in movies aka: Friends with Benefits.  So why are they so successful. Is it the unexpected? Is it the customer experience that is surprised by the flashmob? Why do people love them. In ...
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